Today, ABC Data, the owner of the brand Colorovo, presented very interesting results of the survey on the Internet tablet market in 2014. Questions answered resellers who are currently engaged in selling tablets Colorovo. There were some interesting information, which should be of interest, such as tablet sales in 2014 will grow by 5-10 percent. The entire conference was devoted to the survey, which the company carried out among resellers, retailers and more specifically Internet Tablet. I informed today about the release of the first tablet Colorovo with Windows 8.1, and now I have for you some interesting conclusions. Honestly I did not expect that today we hear so much data, so the things …
Tablet market in 2014 according to sellers
The study was carried out in January 2014, and took part in the 1537 resellers. Retailers were divided into three groups – small, medium and big. In 2014, we continued to have the greatest interest to enjoy internet tablets running Google Android. According up 65.8 percent. resellers that Android will dominate the tablet. In second place is Windows 8 with the participation of over 18 percent. However, the importance of Windows 8 in the tablet from month to month is set to grow.business customers and individuals usually choose tablet with a screen diagonal of 10 or 10.1 inches. And it is a machine of this display are to enjoy the greatest interest in 2014. Customers also appreciate the house of a tablet with a screen 7 and 8 inches. Interesting question concerned the impact of Intel's tablet sales. Nearly half of marketers believe that individual clients can be a lot more interest. Frankly, I doubt that it would influence the decision of customers. A lot of people buying this tablet laiki who do not know anything about the performance of processors, or individual components. Resellers predict that 2014 will be even better for producers of tablets than the previous one. During the previous year, in Poland, it is estimated that 2 million tablets sold in 2014 is supposed to be even more. Half of retailers believe that in 2014 sales will increase by 5 percent. In contrast, up to 25 percent. believes that this could be as high as 10 percent. There are few answers about the decline in interest in tablets. Rather, we are not yet safe. According to the survey, a built-in 3G modem is a key factor that decides the purchase Internet Tablet for business customers. Than half of the survey believes that it is important. In contrast, in a household is not so important. In contrast, the GPS module is not the most important factor of buying the business and the individual.
Customers looking for a business tablet's attention such as the presence of built-in 3G modem, which allows for easy use of the Internet via the SIM card. It is important for them is also good technical support of the manufacturer and software development – namely, to build their own applications that allow you to better customize the tablet to fit your needs. Said Piotr Czyzewski.
For business it is important to support the manufacturer's technical issues. I refer to the update, as well as copyright application to facilitate the work. As many as 39.1 per cent. respondents believe it is an important factor.At the end is one of the most interesting issues, namely the prices that are capable of customers, ie you, accept it. Business customers will be interested in buying a media tablet to 1000 zł gross. In contrast, 27.2 percent. respondents chose the interval 500 – 1000 zł, and 30.9 per cent. – 1000 – 1300 zł. Individuals will not be so wasteful. By far the greatest interest will enjoy tablets to 800 zł net. Second, most buy tablets in the range of 300 – 500 zł.
This result shows that Polish customers continue to remain sensitive to the price of the device. Enjoy this Polish producers who, thanks to a good knowledge of the market, can offer customers products optimally suited to their needs. Emphasized Maciej Michalski, Business Product Manager Colorovo brand.
Who will rule the tablet market in 2014? On the podium has become Samsung's shutout 69 percent. They think we all resellers – small, medium and big. In second place is Apple, and the bronze to belong to Asus. Make Colorovo was placed with the third group and 2014 to have to compete with Prestigio, HTC, and LG Manta. Competition is a lot, but the potential is. Dobrosław Wereszko of ABC Data revealed that currently Colorovo sells roughly similar amounts of tablets, which Prestigio. In contrast, most tablets on sale Colorovo count resellers bigger, far more than the small and medium. Interesting …
Colorovo Plans for 2014
Representatives of ABC Data collected also informed people about the company's plans with respect to brand Colorovo in 2014. Still, this segment will be heavily developed by the company. This year is expected to debut a few Internet Tablet. In this first device from Intel and Windows 8.1. Recently, the market completely silently debuted the tablet Colorovo CityTab Lite 7 3G GPS 2.0. The manufacturer says it is now satisfied with the sales performance of this device. Also passed some interesting data on the functioning of Colorovo the Polish market. Within a few weeks will be available Android 4.3 update for existing tablets. Platform Android 4.4 tablets to debut only websites that only appear on the market. Even so happy that customers will be able to install Android 4.3. Colorovo confirmed that it is currently working on tablets, that will work with the attachable keyboard. But interestingly, Colorovo wants the tablet with two installed operating systems. This user when starting the tablet has to decide what platform will now be used. Make Colorovo is also a mobile charger, inks or toners. However, more than half of the revenue generated by Colorovo a merit Internet Tablet. ABC Data also admitted that at the moment more earns a margin on their tablet than the competition. Plans for an ambitious, but what comes out …? I keep my fingers crossed!